Monday, April 21, 2008

Sell On Every Page Of Your Site

Sell On Every Page Of Your Site
Copyright © Bill Shultz
www.PipelineIncomes.com


Your website may be 20 pages, or it may be 200 pages, but what so many folks don't understand is that every page on their website should be a "SUPER" salesperson!
For instance, let's assume you have a newsletter subscription box that allows your readers to sign up for your newsletter. Now I know (after reading some of the tips throughout this report so far) that your subscription box is going to be a SUPER salesperson in itself! You'll have a free offer for signing up, perhaps a "Special Report" that readers won't want to miss out on so they'll subscribe, or even a special sales promo for those on your list. I think you understand my point. You subscription box is going to SELL!

But here's the problem I see on so many sites....

The subscription box is setup very nicely and sells effectively, getting dozens of new subscribers each day, but unfortunately once the new prospect subscribes..... VIOLA! A simple little "Thank You For Subscribing" page shows up to confirm their subscription.

That's very nice and all, but the greater lesson here is that this is another page on your site to SELL! Why not put another offer on your "Thank You" page as well! This is PRIME advertising space.

The offer doesn't have to be obvious or annoying. Actually, the offer should be something extremely subtle. You don't want to keep bombarding your visitors with POP UP ADS or flashing neon sales promotions... one sales pitch after another. By doing that, you'd lose credibility and trust!

But by being a smart SALESPERSON, you do want to effectively sell at every turn and take advantage of every opportunity...right?

Here's an example of a well designed "Thank You" page for a newsletter subscription...

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"Thank you for subscribing to our newsletter "Family First - Money Second!" You'll now begin to receive a new issue each month - directly to your email. You'll be amazed at how much you'll look forward to receiving each issue! You'll discover ways to "Bring More Love And Laughter Into Your Home"! Plus, you'll receive some money saving tips on entertaining ideas, dining, gift giving, and much more! I know you'll enjoy reading it as much as I enjoy sharing my ideas with everyone!"

(And here's the sales pitch....)
BONUS: We have an EXCLUSIVE special for our newsletter subscribers! For only $6.95 a month, you can now join our exclusive "Members Only" Clearance Club! With your membership, you'll receive EXCLUSIVE discounts on clearance items WEEKS before the general public. That means BIG SAVINGS for you... PLUS, you'll receive a free SURPRISE GIFT immediately just for joining today! If you'd like to learn more about how you can save some money and join our preferred club, just CLICK HERE
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Now that's not an annoying ad.... Is it? Do you think it will generate some additional back end sales for your business? Absolutely! Is it hard to do... NOT AT ALL! Plus... set it up once and you're done!

Again, this is just one example of the power you can harness on EVERY SINGLE PAGE of your site, and how you can capitalize on each and every page. And again, that's just one example. What about the emails that are sent automatically when a customer makes a purchase from you? Can you add some subtle sales pitch to those? Absolutely!

Use your own creativity and implement some of your own ideas and you’ll begin to see your sales increase tremendously!

Take This Challenge.... Analyze your website, check out each and every page, look for areas on your site where you could implement some of these ideas and I guarantee you'll be shocked at just how many pages aren't being utilized like they should be.
And remember... DON'T HARD SELL... SOFT SELL!


Tip: This is also a great way to place some affiliate links on your site as well, but don't use the standard "Out Of The Box" banners and text links that your affiliates provide. Write some reviews about the products you're endorsing or create your own unique selling ad! BE A SUPER SALESMAN!
The promotions you create on your own will be much more effective then the standard text and banner links available directly from your affiliates.

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Looking for a great source for affiliate links? Check out Commission Junction. You'll find thousands of companies all eager to pay you cash for your referrals. Best of all, you receive one check each month for all your affiliate sales!
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Labels: Affiliate Marketing, How To Sale, Thank You Pagees

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Make the Leap to Affiliate Marketing Success by Stone Evans, The Home Biz Guy

If you are going to become a successful affiliate on the Internet, you need 3 "intangibles." These are things that must come from WITHIN you.

===> Intangible 1 <===

First, you must have a strong WHY.

Why must you make affiliate marketing work? What is driving you? What is it that you CAN'T have in your life anymore and/or what is it that you absolutely MUST HAVE now?

For me, I couldn't stand working 12+ hours a day anymore and missing the experience of my children growing up. I also absolutely HAD TO HAVE the freedom of being able to control my life and finances through a little box that I could carry with me anywhere in the world and not be tied to anyone's time pressures or demands but my own. That was my carrot and my stick. I felt a great pain deep in my gut of missing out on my children's lives and the incredible freedom that succeeding in this business would provide for me. I found my why. You MUST find yours.

===> Intangible 2 <===

You must BELIEVE that it is possible.

If you don't believe that it's POSSIBLE for you to make money with affiliate programs or make your living on the Internet, you won't. It's that simple.

For me, figuring out that it was possible was just a matter of realizing that many other people were ALREADY making great money online. If they could do it, I could too. It would just be a matter of figuring out what those people were doing and then adapting it to my situation.

There is no shortage of undeniable PROOF that people (millions of them) are making money online with affiliate programs. Just get online and do some research and you'll find countless testimonials and stories of REAL PEOPLE making real money on the Internet. Or head to your local bookstore and you'll find the same documented evidence of this fact. Truth is, it's getting easier and easier to make money online with affiliate programs.

I've always said that "affiliate marketing" is the job of the future. In the "old" days, you had to go to a potential employer, apply for the position and hope for the best. Now you can simply go to any company you want, fill out their affiliate application and start work immediately. Affiliates are the new working class. Believe me, making money with affiliate programs or making your living on the Internet is WAY MORE than possible. It is pretty much (or will be soon enough) unavoidable now. Affiliate marketing is the "job" of the future that's already here TODAY.

===> Intangible 3 <===

You must be willing to MAKE THE LEAP.

Ready, FIRE, then aim... This is the operating philosophy you MUST adopt to succeed with affiliate marketing.

That's backwards for most people who like to aim before they fire. The fact is the Internet is a moving target... The only thing constant about it is change. You need to stop analyzing the game and simply jump into it. You can't learn from the outside... You have to be IN THE RING to truly understand it.

The lesson here is that you will never really be READY to start an affiliate marketing business. You simply have to start one. This is what I call "Making the Leap."

The good news is that the cost of failure on the Internet is very small. In the "brick and mortar" world you need to evaluate things very carefully before you decide to open up a business. It's almost always necessary to invest thousands of dollars to get an offline business off the ground. However, on the Internet you can often start a successful business for less than $100. The Plug-In Profit Site is a great example of this.

You simply need get IN THE GAME... Each moment that you stay "out there," you're wasting valuable time that you could be learning and skills necessary to become a successful affiliate marketer. In fact, if you're not in the game yet, you're ALREADY behind the times. Make the leap to becoming a successful affiliate marketer today!

Stone Evans, The Home Biz Guy helps ordinary people all over the world make money online with affiliate programs. If you can follow 3 easy steps, you can get your own custom website, autoresponder (email follow-up software) and pre-written email marketing campaign professionally designed and installed and ready to pull in profits for you in 24 hours or less! See details at: http://www.PlugInProfitSite.com/main-16093

Note: You have permission to re-publish this article on your own website or newsletter.

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